PURSUE PERFORMANCE. FIND YOUR FUNCTION.

Training that doesn’t suck. I help busy people work towards their fitness goals while building a healthy relationship with movement.

Setting meaningful goals and pushing hard for them is a fantastic start to getting results, but it’s also vital that your training reflects your real life. 

Setting a personal best on Deadlift can be super rewarding! But does it translate to an improved day to day experience? Can you chase your kids around the park? Can you tie your shoes without a 20-minute warmup? Can you climb a flight of stairs without panting before you reach the top? 

Training can and should be challenging, but why stop there? Let’s build habits and skills that make your life better. Pursue performance-but first, find your function.

PROVEN MECHANISMS, WITH A DIFFERENT APPROACH

  • Most people exercise to chase extrinsic goals—six-pack abs or a specific number on a scale. But when those results don't come instantly, consistency falls off a cliff. You stop moving because you didn't actually want to move; you told yourself you had to. From there, every session becomes a mental negotiation: "Gym or couch?" "I only have 20 minutes, why bother working out?"

    Some people callous their minds, get up and push through the mental and physical grind and get great results! But life is a whole lot sweeter when you can have your cake and eat it too!

    I do my very best to be anti-dogmatic when it comes to fitness. Whether using standard barbells, kettlebells, Indian clubs, or technical movement patterns derived from my martial arts background, my goal is to help you build a lifelong relationship with movement. I want you to train because you love it, not because you are chasing a carrot dangling in front of you.

    When you find a way to move that is safe, efficient, and genuinely engaging, consistency happens automatically. Add in measurable goals and thoughtful programming, and you have a recipe for the best results of your life.

    To help balance measurable progress and genuine engagement, every plan includes:

  • A roadmap built for your specific biomechanics and preferences. The right routine will have you excited to hit new performance milestones and won’t sideline you with nagging aches and pains.

  • Foundational guidance to fuel your performance. Get your nutrition to line up with your goals and you can’t lose!

  • Weekly check-ins on sleep, diet, and recovery to ensure progress continues even when you're not training.

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THE MEMBERSHIPS

In the private studio or delivered to your door, training when and where you need it!

ACCELERATED

Price: $1,000 / Month

  • Focus: Momentum & Progression.

  • What’s Included:

    • 8 Private Studio Sessions

    • Priority Scheduling

    • Total Performance Integration (Nutrition + Recovery)

    • Weekly Accountability Check-ins

    • Reduced Session Cost

    • 1 In-Home session per month

STANDARD

Price: $600 / Month

  • Focus: Build a healthy relationship with movement.

  • What’s Included:

    • 4 Private Studio Sessions

    • Custom Workout Programming

    • Total Performance Integration (Nutrition + Recovery)

    • Weekly Accountability Check-ins

HYBRID

Price: $800 / Month

  • Focus: Zero Friction & Zero Excuses.

  • What’s Included:

    • 4 At Home or Studio Sessions

    • Priority Scheduling

    • Flexibility to move any session to private studio

    • Total Performance Integration (Nutrition + Recovery)

    • Weekly Accountability Check-ins

YOU CAN’T CHART A COURSE WITHOUT A STARTING POINT.

This 45-minute assessment is a deep dive into your individual biomechanics, movement history, and structural integrity.

What we’ll cover:

  • Movement Screening: Identifying "leaks" in your current mobility and strength.

  • Biomechanical Analysis: Looking for imbalances that may lead to plateau or injury.

  • Lifestyle Audit: Discussing day-to-day movement habits, training history, and real-world goals.

Risk-Free Guarantee: This session requires a $50 commitment deposit. If you choose to move forward, that full $50 is credited toward your first month of coaching.

Even if we aren't a perfect fit, you will leave this session with a clear understanding of how your body moves and clarity on what it needs to reach the next level.

Book Risk Free Assessment Now
  • Working with JB has been an incredible experience—he’s not just a trainer, but a true motivator who understands my goals and adapts workouts to fit my progress. His consistency, encouragement, and expertise have made fitness an enjoyable and sustainable part of my routine!

    Niki H.

  • If you're looking to make real, lasting improvements in your mobility and strength, look no further! JB is the coach you need! His expertise, personalized approach, and commitment to your progress make every session worthwhile.

    Max T.

  • JB's coaching has helped me build strength, grow consistently, and achieve real progress. Each session is both motivating and rewarding, and his expertise makes all the difference. I’m so grateful for the impact he’s had on my journey!

    Eliana C.

  • Training Muay Thai with JB has been a blast! He’s a skilled coach who really takes the time to understand your strengths and areas for growth.

    Lucas B.

  • I am over 80 and train weekly with JB, an incredible coach who tailors each workout to meet my specific needs. Since working with JB, I’ve significantly improved my flexibility and strength. I have the utmost confidence in his expertise and wholeheartedly recommend him to anyone seeking a dedicated and knowledgeable trainer.

    Bob V.